The top competitive eaters in the world will face off for the title of world hamburger-eating champion on Sept. 28 on the Chattanooga Riverfront, officials with Krystal announced today.

The burger-eating contest has become a major event in the sport of competitive eating, according to a news release about the upcoming event. The Krystal Square Off V is the only world hamburger-eating championship sanctioned by Major League Eating.

Last year, the contest attracted a live audience of more than 10,000 people to the Chattanooga Riverfront where they watched Joey Chestnut devour 103 Krystal burgers in eight minutes.

Mr. Chestnut’s mark shattered the previous world-record of 97 Krystals set by three-time Krystal Square Off champion Takeru Kobayashi in 2006.

Kobayashi and eaters like “Humble” Bob Shoudt, Sonya “The Black Widow” Thomas, Pat “Deep Dish” Bertoletti and Tim “Eater X” Janus are expected to compete.

Krystal soon will announce and the championship prize purse and details of how amateur hopefuls from across the South can qualify to compete against the world’s best, Krystal officials said.