published Thursday, August 1st, 2013

Family dinner could become vacation at CiCi's — Aug. 1-Sept. 1

A contest running through Sunday, Sept. 1, will give CiCi's Pizza fans a chance to win VIP vacations, grab instant prizes and get lucky with an Instagram contest.

The grand prize in the "CiCi's Drink Up Summer" promotion is a vacation trip for four to SeaWorld or Busch Gardens, round-trip airfare on Southwest Airlines, two hotel rooms for two nights and $200 spending money. SeaWorld theme parks are in Orlando, Fla., San Diego and San Antonio. Busch Gardens has parks in Tampa, Fla., and Williamsburg, Va.

Guests can enter to win additional prizes by following CiCi's on Instagram (@CiCisPIZZA), where each week CiCi's will feature a summer icon badge from its 32-ounce cup. Guests are encouraged to take a photo or video of themselves with their cup and upload it tagged with @CiCisPIZZA and #cicisdrinkup summer. Each week, Instagram winners will be chosen at random to receive $25 CiCi's gift cards.

CiCi's Pizza Chief Marketing Officer Nancy Hampton said the Instagram launch in June was well-received by customers.

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