About one-third of all households in the Atlanta television market watched Georgia's double-overtime victory over Oklahoma in the Rose Bowl.
The game drew a 33.7 rating in the Atlanta market, according to Nielsen figures provided by ESPN.
Three other markets generated even higher ratings for the game – Birmingham (42.8), Oklahoma City (35.9) and Tulsa (35.6).
The rating is the percentage of TV households in a market that watched on average.
A 33.7 rating in Atlanta equals an audience of more than 800,000 local homes.
Nationally, the Rose Bowl -- one of this season's two College Football Playoff semifinals -- delivered a 14.8 overnight rating across the 56 metered markets on ESPN and ESPN2. That was up 29 percent from the corresponding semifinal on the same networks last season but below the 15.5 rating for the Jan. 1, 2015, Rose Bowl, which remains the highest rated CFP semifinal telecast.
Alabama's victory over Clemson in the Sugar Bowl on Monday night -- this season's other CFP semifinal game -- drew a 12.5 overnight rating across the nation, including 26.3 in the Atlanta market. The highest ratings for the Sugar Bowl were posted in Birmingham (55.7) and Greenville, S.C. (32.7).
More to come.
ROSE RATINGS
The 10 markets with the highest local TV ratings for Monday's Rose Bowl game between Georgia and Oklahoma:
1. Birmingham, Ala. 42.8
2. Oklahoma City 35.9
3. Tulsa, Okla. 35.6
4. Atlanta 33.7
5. Greenville, S.C. 31.3
6. Columbus, Ohio 28.7
7. Dayton, Ohio 23.7
8. Knoxville, Tenn. 23.4
9. Jacksonville, Fla. 23.3
10. New Orleans 21.9
SUGAR RATINGS
The 10 markets with the highest local TV ratings for Monday's Sugar Bowl game between Alabama and Clemson:
1. Birmingham, Ala. 55.7
2. Greenville, S.C. 32.7
3. Atlanta 26.3
4. New Orleans 24.2
5. Nashville, Tenn. 23.4
6. Columbus, Ohio 23.3
7. Knoxville, Tenn. 20.6
8. Jacksonville, Fla. 20.0
9. Charlotte, N.C. 19.3
10. Louisville, Ky. 18.0
(Source: Nielsen, ESPN)