THE NAME SAYS IT ALL Southern Comfort SteakHouse and Night Club brings Southern hospitality downtown

Southern Comfort SteakHouse and Night Club offers classic steakhouse dining with a relaxed and hospitable atmosphere that accentuates a menu full of affordable, from-scratch recipes and an entertainment venue for downtown nightlife.

"It just seems like there have been a rash of closings in Chattanooga: Food Lion, Sears and Olan Mills," says Darrin Webb, general manager of Southern Comfort. "Gas prices are rising. I feel like people aren't going out with the intention of spending $50 to $60 to go eat, so we're slashing our prices while still offering a great atmosphere with a $15 prime-rib dinner. That's just one of the many things on the new menu."

The menu has grown with several delicious and affordable recipes available in addition to guests' favorites.

The new additions include a Southern chicken stir-fry with marinated grilled chicken sautéed with mixed vegetables and served over seasoned rice. The SoCo Cajun chicken is a serving of blackened chicken tossed with julienne vegetables, linguine and a Cajun Alfredo sauce.

Those who are seafood fans can enjoy the Cajun shrimp fettuccini with blackened shrimp tossed with Cajun Alfredo sauce, or the North Atlantic salmon prepared blackened or grilled and served with a baked potato and the vegetable of the day.

"We make everything from scratch," Webb says. The new menu still includes steaks, which are 21-day wet-aged beef from Buckhead Beef. Webb says the 8-ounce filet is the most popular recipe, but adds that all the hand-cut steaks are cooked to perfection by executive chef Allen Tiller.

To continue serving customers a value oriented meal, Webb has also introduced a meat-and-three lunch special for $7.95 that is so large most guests leave with leftovers.

"Now a couple can eat for $25 and get some change back," he says. "I feel like we should continue to be creative to find new and better ideas on how to get a good deal and we will stay this way until the economy gets better."

Webb describes his restaurant as sophisticated and classy but still relaxed, with all the elements of fine dining without having to dress up. Wednesday through Saturday at 8 p.m., Southern Comfort begins to liven up with music and dancing in the restaurant's nightclub. Thursday nights Southern Comfort hosts live entertainment and occasionally books bands on the weekends also. Most evenings a DJ provides music that gets guests' toes tapping, starting with 70s funk and moving through the ages to hip hop and rap for the late-night crowds.

"I think just the name Southern Comfort says it all," Webb says. "It is about Southern hospitality. When you come in, our bartenders will ask you your name and by the second drink they will be calling you by your name."

ADDRESS: 511 Broad St.

PHONE: 386- 5921.

HOURS: Lunch is available Tuesday- Friday from 11 a.m. to 3 p.m. Dinner and VIP Lounge opens Wednesday- Saturday from 4-11 p.m. and the nightclub opens Wednesday- Saturday from 8 p.m. to 3 a.m.

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