Mayor Andy Berke's Get Fit Challenge is going digital.
As part of the effort to promote more physical activity in Chattanooga, residents can now download a mobile app, Rove, and join a citywide step-tracking league called #WeRoveCHA.
"Chattanooga has some of the most beautiful and diverse outdoor resources and access to so many ways to get fit," Berke said in a news release Wednesday that announced the league. "We have an opportunity to set an example for others for what it looks like to be a healthy, active city, and this league will help provide accountability, support and friendly competition to empower Chattanoogans to achieve their health goals."
Rove launched this month and is the latest app from Chattanooga-based Spire Labs. It allows users to log their steps on their smartphones or fitness tracking devices and can be downloaded for free from the App Store, Google Play Store or by following the links at www.rove.fit.
What sets Rove apart from many other step trackers is its simplicity and that it allows users to create leagues so people can track their steps together and invite other participants, said Jonathan Yagel, vice president of Spire Labs.
"A lot of what's out there makes step tracking complicated and difficult, so there was an opportunity to create something simple and easy to use," he said.
Other features of Rove include the ability to set personal goals, monitor streaks, record achievements and divide teams with one click.
On Friday, Sept. 8, Berke will meet community members around 11:30 a.m. at the MLK Boulevard terminus at the Tennessee River to promote the digital league and get some steps in while exploring this new section of the Riverwalk.
"We've been so impressed by how Chattanooga has rallied behind different ways to improve itself," Yagel said. "We wanted to provide a digital layer to that, and Mayor Berke's Get Fit Challenge is another great step in that direction."
After downloading the app, visit rove.fit/werovecha to join the #WeRoveCHA League.
Contact staff writer Elizabeth Fite at email@example.com or 423-757-6673.