Jenna Starr inspects a pair of Louis Vuitton handbags to authenticate them and make sure they meet brand standards at the headquarters of The RealReal in San Francisco. An explosion of resale online sites from RealReal to Chairish that allows shoppers to easily trade in their gently used top brand handbags, furniture and gadgets for cash is changing the way Americans buy. The ease of reselling their possessions allows consumers to keep refreshing their wardrobes and homes without feeling guilty.
Jenna Starr inspects a pair of Louis Vuitton handbags to authenticate them and make sure they meet brand standards at the headquarters of The RealReal in San Francisco. An explosion of resale online sites from RealReal to Chairish that allows shoppers to easily trade in their gently used top brand handbags, furniture and gadgets for cash is changing the way Americans buy. The ease of reselling their possessions allows consumers to keep refreshing their wardrobes and homes without feeling guilty.
Photo by Associated Press /Chattanooga Times Free Press .
published Friday, May 9th, 2014
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NEW YORK — Jenna Broems shops for clothes the same way she hunts for a new car: She considers resale value.

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