GE Appliances' Roper plant in LaFayette, Georgia, eyes up to 150 more workers in 2021

Staff Photo by Matt Hamilton / Workers build stoves on the assembly line at the GE Appliances Roper factory last October.

GE Appliances' Roper oven plant in LaFayette, Georgia, has become the company's largest single manufacturing facility, and officials plan to hire up to 150 more people to meet surging demand.

"We've definitely seen significant volumes," Lois Crandall, the Roper plant manager, said about production during the coronavirus pandemic. "We have double-digit increases right now."

She said the plant already is over 2,100 employees after hiring grew by 100 people in 2020, which she called the biggest year ever for the longtime factory.

The pandemic, which has kept a lot of people at home, is what heated up production, Crandall said.

"People aren't spending money on big vacations. They're not taking trips," she said. "They have extra cash and want to rebuild their kitchens."

Earl Jones, GE-Appliances' associate general counsel for government relations, said the company has completed previously announced investments of $193 million in its Georgia facilities, which included at Roper and at its logistics center in Murray County near the Appalachian Regional Port.