Berry College partnering with Marriott to develop new Fairfield Inn & Suites hotel on campus

FILE - This March 23, 2016, file photo, shows a sign at a Marriott Hotel in Richmond, Va. Marriott is pushing more heavily into home-sharing, confident that its combination of luxury properties and loyalty points can lure travelers away from rivals like Airbnb. (AP Photo/Steve Helber, File)
FILE - This March 23, 2016, file photo, shows a sign at a Marriott Hotel in Richmond, Va. Marriott is pushing more heavily into home-sharing, confident that its combination of luxury properties and loyalty points can lure travelers away from rivals like Airbnb. (AP Photo/Steve Helber, File)

Berry College in Rome, Georgia, will partner with Marriott International to build a 100-room Fairfield Inn & Suites hotel next to the Rome Tennis Center on the campus, a news release states.

Construction is expected to start in fall 2020 on the project, funded by the private college's endowment, according to the release from Berry Director of Public Relations Chris Kozelle.

"Based upon our market analysis of room demand in Rome, plus the demand of tennis center and college events, there is a clear need for a hotel in this area," Berry President Steve Briggs said. "And in keeping with Berry's mission, there will be numerous job opportunities for students, from front desk and reception to the service areas."

Berry Vice President for Finance Brian Erb said the project aligns with college priorities focusing on alternative revenue streams that support the college mission, provide student employment opportunities and an amenity for the community of Rome.

Berry officials said the success of the tennis center, coupled with numerous events at the college - such as conferences, camps and visiting athletic teams - makes it a worthwhile investment. The city of Rome now is building six indoor courts at the Rome Tennis Center at Berry College - already one of the largest facilities of its type in the nation.

"Hotels are oftentimes a guest's first impression of a community," said Bryan DeCort, executive vice president of Atlanta-based Hotel Equities, which will manage the property. "Whether it be a new or prospective student, their parents or a competing sports team, we look forward to being ambassadors for Berry College by delivering guests their first glimpse of Berry's incredible campus culture."

Briggs said the timing is great to pursue a hotel on the site.

"We are excited to continue to add to the success of the award-winning tennis center with a hotel that supports and expands the center's economic impact and success," he said. "And with The Spires set to welcome its first residents in June, both projects will provide great opportunities for students and add to the appeal of the Rome/Floyd community."

The Spires at Berry College is a retirement community scheduled to open in 2020 along Eagle Lake on the college campus.

Upcoming Events