NEW YORK (AP) – ESPN was last week’s big winner in the Nielsen sweepstakes, not only reigning supreme over its cable rivals but also humbling the broadcast networks.
The sports channel seized nine slots in the week’s Top 20, including the first- and second-place entries – college playoff games between Alabama and Ohio State, and the Oregon vs. Florida State clash. Both games drew more than 28 million viewers, according to figures released Thursday by the Nielsen Co.
In third place was NBC’s coverage of the NFL playoff game between Baltimore and Pittsburgh.
Even without sports, CBS had a strong showing, seizing seven of the 20 slots thanks to its solid portfolio of dramas and comedies (and “The Kennedy Center Honors” special).
That helped CBS to an overall prime-time win for the week of Dec. 29-Jan. 4, averaging 11.4 million viewers. NBC was runner-up with 9.5 million viewers. Then came ESPN, with 8.3 million viewers. ABC followed with 8.2 million and Fox with 5.9 million. Univision had 2.8 million, the CW had 2.2 million, Telemundo had 1.24 million, and ION Television had 1.19 million.