The name of their business may be Cute as a Button, but the impetus for the operation is to encourage its young entrepreneurs – Lily Petree, Emma Hamilton, Abbey Katelyn Pettus and Mary Claire Nimon – to be “mad, bad and dangerous.”
All freshmen at Girls Preparatory School, the girls launched the business as part of the school’s “MBD” curriculum, focused on helping local females take entrepreneurial risks and take their ideas from dream to reality.
“The biggest lesson we have learned through MBD is how to talk to anyone, anywhere and at any time,” Petree said.
In addition to mentorship, specialized education and pitch events, MBD includes an annual marketplace for the budding businesswomen to gain real-world experience while turning a financial profit as well.
Typically held in March, the event is being moved to December this year to offer the community a chance to purchase unique local presents while gifting confidence to the young sellers.