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Thursday, November 12, 2026Nov 12

High-tech cars bring Detroit, Silicon Valley face to face

In this photo taken Thursday, Aug. 13, 2015, technical director Dragos Maciuca poses while sitting in a driving simulator in the immersion lab of the Ford Motor Company Research and Innovation Center in Palo Alto, Calif. Maciuca left Apple this year to become the technical director of Ford’s Silicon Valley lab. Maciuca, an engineer who worked for BMW and Nissan in the late 1990s, says auto companies got little respect in Silicon Valley until a few years ago. But that changed after automakers moved in and started helping tech firms understand how to incorporate their apps and software into cars. (AP Photo/Eric Risberg)
In this photo taken Thursday, Aug. 13, 2015, technical director Dragos Maciuca poses while sitting in a driving simulator in the immersion lab of the Ford Motor Company Research and Innovation Center in Palo Alto, Calif. Maciuca left Apple this year to become the technical director of Ford’s Silicon Valley lab. Maciuca, an engineer who worked for BMW and Nissan in the late 1990s, says auto companies got little respect in Silicon Valley until a few years ago. But that changed after automakers moved in and started helping tech firms understand how to incorporate their apps and software into cars. (AP Photo/Eric Risberg) In this photo taken Thursday, Aug. 13, 2015, technical director Dragos Maciuca poses while sitting in a driving simulator in the immersion lab of the Ford Motor Company Research and Innovation Center in Palo Alto, Calif. Maciuca left Apple this year to become the technical director of Ford’s Silicon Valley lab. Maciuca, an engineer who worked for BMW and Nissan in the late 1990s, says auto companies got little respect in Silicon Valley until a few years ago. But that changed after automakers moved in and started helping tech firms understand how to incorporate their apps and software into cars. (AP Photo/Eric Risberg)

PALO ALTO, California (AP) – The office has all the trappings of a high-tech startup. There’s a giant beanbag in the foyer and erasable, white board walls for brainstorming. Someone’s pet dog lounges happily on the sunny balcony.

Welcome to the Palo Alto home of the Ford Motor Co., six miles from the headquarters of Google.

Meanwhile, in a squat, industrial building in suburban Detroit, a short drive from Ford’s headquarters, workers are busy building a small fleet of driverless cars.

The company behind them? Google.

The convergence of cars and computers is blurring the traditional geographical boundaries of both industries. Silicon Valley is dotted with research labs opened by automakers and suppliers, who are racing to develop high-tech infotainment systems and autonomous cars. Tech companies – looking to grow and sensing an industry that’s ripe for disruption – are heading to Detroit to better understand the auto industry and get their software embedded into cars.