LAS VEGAS (AP) – The U.S. Patent and Trademark Office has denied the Vegas Golden Knights’ trademark application a little more than two weeks after the new NHL franchise unveiled its name and logo.
The office cites potential confusion with the team name for the College of Saint Rose in New York, which is also the Golden Knights.
In a statement, NHL deputy commissioner Bill Daly says the league is planning a response that will outline why it believes the name should be registered “in co-existence” with the college’s. He says “a number of other nicknames currently co-exist in professional and college sports.”
Daly says it’s not the league’s “intention to reconsider the name or logo” of the franchise.
The Las Vegas franchise is set to take the ice next season.