Michael Jordan is back in the NBA with NBC, which is returning as a broadcast partner for the league for the first time in 23 years and bringing back the sounds of “Roundball Rock” with it.
Amazon Prime Video is entering the NBA scene after hiring many broadcasters who were with Turner Sports in recent years.
ESPN acquired “Inside the NBA,” the most popular studio show in league history.
A new NBA season starts Tuesday night. A new 11-year, $76 billion TV deal kicks in along with it. And that means changes, including — and perhaps most importantly — fans having to figure out which games are where on what days.
“Like the other partners, we’ll be happy to promote the full schedule of NBA and make people aware of where to find the great NBA product across the other two partners, Amazon and ESPN,” NBC Sports executive producer Sam Flood said. “So we’re ready to work as one to make that happen.”