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Friday, November 13, 2026Nov 13

Audi tearjerker, ‘Puppymonkeybaby’ among Super Bowl winners

This photo provided by AXE shows a still from the company's "Find Your Magic" Super Bowl 50 spot. (AXE via AP)
This photo provided by AXE shows a still from the company's "Find Your Magic" Super Bowl 50 spot. (AXE via AP)

NEW YORK (AP) – With 30-second Super Bowl ads costing up to $5 million, it’s a huge gamble to advertise. As the Denver Broncos defeated the Carolina Panthers, there were winners and losers off the field, too. Here are the advertisers whose gamble paid off, and those who dropped the ball.

Missed the game? No problem. Advertisers will be running their Super Bowl spots ad nauseam on TV and online. Ads can also be found on YouTube, CBS Sports and Twitter.

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WINNERS

– Audi, “Commander”