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Sunday, November 1, 2026Nov 1

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Bend and a beer: Yoga classes and craft breweries team up

In this Thursday, Dec. 3, 2015 photo, Reed Patterson practices yoga while holding onto his beer at the Platform Beer Co., in Cleveland. Craft breweries are partnering up with yoga studios around the country as more breweries are hosting classes to attract a new crowd to the bars and yoga studios are using the beer to get more men to try yoga. (AP Photo/Tony Dejak)
In this Thursday, Dec. 3, 2015 photo, Reed Patterson practices yoga while holding onto his beer at the Platform Beer Co., in Cleveland. Craft breweries are partnering up with yoga studios around the country as more breweries are hosting classes to attract a new crowd to the bars and yoga studios are using the beer to get more men to try yoga. (AP Photo/Tony Dejak) In this Thursday, Dec. 3, 2015 photo, Reed Patterson practices yoga while holding onto his beer at the Platform Beer Co., in Cleveland. Craft breweries are partnering up with yoga studios around the country as more breweries are hosting classes to attract a new crowd to the bars and yoga studios are using the beer to get more men to try yoga. (AP Photo/Tony Dejak)

MIAMI (AP) – Around the country, yogis are jumping up from savasana and hopping onto a barstool as yoga classes are making their way into breweries.

While the teaching is traditional, the classes tend to attract newbies, especially men. Beth Cosi, found of Bendy Brewski in Charleston, South Carolina and Memphis, Tennessee says the men come mostly because it’s in a brewery and they get a beer afterward.

Her $15 classes are 45 minutes, compared to a typical 90-minute class. The room isn’t heated to near 100-degree temperature and the partnering breweries typically offer a tour of the facility after or the chance to drink a flight of several beers.

The trend has caught on quickly with yoga-beer partnerships throughout Florida, New York and California.