Being a Georgia Bulldogs football season-ticket holder will become more expensive in 2017.
Georgia athletic director Greg McCarity announced Thursday that per-seat donations will increase by 10 to 20 percent next season at Sanford Stadium. McGarity made the announcement before the university’s athletic board of directors during its quarterly meeting at Reynolds Plantation in Greensboro, Ga.
Such donations give fans the opportunity to purchase season tickets. McGarity said the increase is the first of its kind since 2005 and that it will generate $2.5 million in new revenue, which will be used for facility enhancements.
“We wanted to be respectable in the increase to not price people out of a certain area,” McGarity told the board with media members in attendance, “but we did feel like we needed to make an adjustment. We want to encourage people to come to games, and we’ve got our work cut out to make sure that happens.”
The per-seat donation increases will range from $25 to $250, with a majority being $50. McGarity said the increase would put Georgia in the middle of the Southeastern Conference as far as ticket prices.