EINSTEIN BROS. BAGEL
Address: 7737 E. Brainerd Road and 5237 Hixson PikeHours: Monday-Friday from 5 a.m. to 6 p.m., Saturday from 6 a.m. to 5 p.m. and Sunday from 7 a.m. to 4 p.m.Phone: Brainerd location at 423-355-5380 or the Hixson location at 423-877-2447
Morning or afternoon, Einstein Bros. Bagels has the fragrance of a classic bakery: Warm like rising dough, piquant like cinnamon, sweet like hot chocolate. Throughout the day, Einstein bakes, constantly replenishing its displays with hot-from-the-oven options – and, like a classic bakery, all the favorites are there: cinnamon raisin bagels, pumpernickel bagels, chocolate chip bagels and dozens more.
But don’t let all those traditional-sounding treats fool you. Einstein Bros. Bagels’ menu is one-of-a-kind.
In addition to bagels, muffins and pastries, Einstein features a lengthy list of hot and cold bagel sandwiches. Two of its best-selling cold sandwiches are the nova lox and the “tasty turkey.”
Chocolate chip coffee cake at Einstein Bagel Bros. (Photo by Mark Gilliland)The nova lox, said assistant manager Amber Randall, is “a New York City favorite.” Thanks to Einstein, the dish has now become a Scenic City favorite, too. Made with smoked salmon, plain “shmear,” capers, tomatoes and red onions, and served on a plain bagel, it is a lip-smacking savory dish.