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Business Digest: Lucas, Preston join Signix marketing

Lucas, Preston join Signix marketing

Signix, a Chattanooga-based provider of cloud-based electronic signature technologies for documents, has added two new team members to its marketing department.

Jordan Lucas joins Signix as marketing director, responsible for developing and implementing strategies to strengthen the company’s market presence.

Lucas previously served as director of operations for AudiencePoint – a Software as a Service (SaaS) firm that helps marketers increase their email campaign exposure – where he managed daily operations. Prior to his time at AudiencePoint, Lucas served as operations director of Truexpo, where he ensured product strategy development and management aligned with the brand’s vision. He also held digital marketing positions at AREA203, a marketing and advertising firm.

Lucas received his bachelor’s degree in marketing from the University of Tennessee at Chattanooga.

Lauren Preston has joined Signix as a marketing specialist. In this role, she will help develop the company’s brand across multiple channels and will assist in creating and delivering marketing programs. Preston comes to Signix from The Little Clinic, where she served as the marketing coordinator.

She earned her bachelor’s degree in marketing from Middle Tennessee State University.

Signix CEO Jay Jumper said the additions of Lucas and Preston will help better market to new and existing customer lines.

ACHE awards Winick for volunteer service

Joe Winick, senior vice president of planning, analytics and business development of Erlanger Health System, was recently recognized for his volunteer service and dedication to health care at the American College of Healthcare Executives (ACHE) Recognition Program.

The ACHE Recognition Program and Service Award recognizes health care leaders who have demonstrated a commitment to the profession based on a range of volunteer activities that exemplify leadership and contributions to furthering professional excellence.

At Erlanger, Winick works with the medical staff, executive team and Centers of Excellence leaders to plan for the future, while ensuring health care services are responsive to the needs of those served. He also prepares Erlanger’s annual utilization forecast while monitoring markets where Erlanger services are provided.

Winick has led the Chattanooga Local Program Council for the East Tennessee Healthcare Executive Affiliation since 2014 where he implemented educational and networking opportunities that have led to organizational growth in the Chattanooga region.

Pinnacle promotes Morgan to exec job

Audra Morgan has been named the executive assistant for Pinnacle Financial Partners in the bank’s downtown branch on Broad Street.

Morgan brings six years of financial services experience to Pinnacle. She was most recently a service specialist at Pinnacle’s downtown location. Previously she was a branch and relationship banker at Branch Banking & Trust. Morgan began her career at Tennessee Valley Federal Credit Union as a financial consultant.

“Audra’s enthusiasm, professionalism and experience made her an ideal fit for this role,” said Ryan Murphy, area manager for Pinnacle’s client services group. “I’m confident clients and associates will enjoy working with her.”

Shumpert heads Bethel development

Kim Shumpert has been named director of development for Bethel Bible Village.

She most recently served as director of business development NEA Division for Baldwin & Shell Construction Co., and as the executive director of City Youth Ministries in Jonesboro, Ark.

She also served as coordinator of community involvement for the eStem Public Charter School in Little Rock, Ark. In 2006, Shumpert served as team leader for a federal government initiative and was awarded the Social Security Administration Commissioner’s Citation for service.

“Kim is a valuable addition to our Bethel team,” said Kevin Beirne, president of Bethel Bible Village. “She has 18 years of experience in both the nonprofit and private sector.

She has a bachelor’s degree in public administration from Harding University and master’s in public administration from Arkansas State University. She is a member of the Southeastern Chapter of Association of Fundraising Professionals and Chattanooga Women’s Leadership Institute.

“I feel called to work with Bethel because I have witnessed how the transformative power of healing can change a child’s life and future,” said Shumpert. “Bethel is a place where children and families become stronger and learn unity.”

Waterhouse expands digital PR, client team

Waterhouse Public Relations (WPR) has expanded its team with the additions of Kendall Litton as digital PR strategist and Lauren Henley as account coordinator.

Litton will execute WPR’s strategic digital tactics, counsel on client industry trends and manage client accounts.

She joins the firm with an extensive background in various industries, serving as the social media coordinator for CSC Digital Marketing, a media and production assistant at the University of Tennessee athletics broadcasting department, and a newsroom aide at WBIR-Channel 10 in Knoxville. Additionally, she worked alongside officials such as Secretary John Kerry while serving as a public affairs specialist at the U.S. Department of State in Washington, D.C. Litton received a bachelor’s degree in journalism and electronic media from the University of Tennessee in Knoxville.

As account coordinator, Henley will support client objectives, manage media coverage across all platforms, conduct client and industry research, as well as assist in the execution and creation of social media initiatives.

Henley, a Chattanooga native, has a background in video production, graphic design and copy writing that will aide in her role as account coordinator for WPR clients. She joined WPR in May of 2016 as an intern after receiving her Bachelor of Arts in communications with an emphasis on public relations from Tennessee Technological University.

Founded in 1992, Waterhouse Public Relations is Chattanooga’s largest public relations firm.

Nurse practitioner Cox joins CHI group

Nurse practitioner Sheena Cox has joined the CHI Memorial Medical Group. She received a bachelor’s degree in nursing from the University of Tennessee at Chattanooga and her master’s in nursing from Middle Tennessee State University. She is certified as a nurse practitioner by the American Academy of Nurse Practitioners. Cox joins Greg Nieckula, M.D., and Maggie Greene at CHI Memorial Internal Medicine Associates on Signal Mountain.

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