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Friday, October 30, 2026Oct 30

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Krystal adds Pimento Cheese Bites, Lemonhead Slushies

Krystal Co. CEO Paul Macalosa is adding menu items and changing marketing strategies to promote #SquareTalk campaign
Krystal Co. CEO Paul Macalosa is adding menu items and changing marketing strategies to promote #SquareTalk campaign Krystal Co. CEO Paul Macalosa is adding menu items and changing marketing strategies to promote #SquareTalk campaign

The Krystal Company has added Pimento Cheese Bites and Frozen Lemonhead Slushies to its menu as the 360-unit restaurant chain rolls out what it calls its #SquareTalk campaign.

Krystal, one of the nation’s oldest fast-food restaurant companies which began in Chattanooga in 1932, is offering the limited-time menu items this summer as part of an ongoing strategy to celebrate Krystal’s heritage and its 11-state Southeastern footprint.

Pimento Cheese Bites are made with sharp cheddar cheese, red bell peppers, milk, cream cheese, cayenne brined pimentos, garlic and onion. The bites are deep fried until golden brown and are available as a side with the new Pimento Cheese Krystal Meal, featuring three Pimento Cheese Krystals, fries and a drink for $3.99.

The new Pimento Cheese Krystal features a 100 percent beef slider patty, topped with diced onions, mayo, sliced pickles, and Pimento Cheese Bites, all on the brand’s signature steamed slider bun.

Krystal is also serving this summer a new Lemonhead Slushie made with real Lemonhead candies. Prices for the new slushie vary by location, the company said.