You know who they are - those people on your list who know their way around the kitchen like the back of their hand. They do all the heavy lifting and cooking during the holidays, gifting friends and family with delicious presents of food - treats you look forward to year after year. So why not remember them with the gifts they use that show you realize their passion for cooking?
According to market research firm Mintel, cookware is the perfect solution for one of the hardest age groups to buy for, those ages 18 to 24. More than half of those interviewed expressed a desire to develop their cooking skills, so young adults are a prime target for cookware brands.