Skip to main content
Friday, November 13, 2026Nov 13

Your Hot Wheels cars could be worth more than you think

Photo by Mark Kennedy/Hot Wheels cars are still popular items on store shelves. Early Hot Wheels cars from the late 1960s and early 1970s are gaining in value.
Photo by Mark Kennedy/Hot Wheels cars are still popular items on store shelves. Early Hot Wheels cars from the late 1960s and early 1970s are gaining in value.

Joel Magee, a toy collector regularly featured as a Disney Toy expert on the TV series “Pawn Stars,” says those Hot Wheels cars many baby boomers collected in the late 1960s and 1970s could be worth money today.

And he should know. Magee recently found the holy grail of Hot Wheels collectibles, a 1968 Camaro prototype car with enamel white paint that could be worth up to $100,000.

“I’ve already been offered $70,000,” Magee, a 58-year-old West Palm Beach, Florida, resident said in an interview with the Times Free Press.

Magee says novice collectors aren’t likely to find a Hot Wheels prototype in a box in the attic. Only someone connected to a worker in one of the original Hot Wheels factories in California or Hong Kong would have access to such a choice piece, he said.

But that shouldn’t discourage anyone from hauling out their old Hot Wheels collection to see what they’re worth.