Rock/Creek launches new service to inspire conservation in the Chattanooga area (Sponsored content)

Contributed photo by Talyor Chesney / Experience downtown Chattanooga on an e-bike.

For more than 30 years, Rock/Creek has been helping you find the right gear for your outdoor needs. Now, they want to take you outside to use it.

Rock/Creek Adventures is a comprehensive guide and rental service that started with a question: "What's the best way to promote local conservation?" The answer: Take folks to the places that need to be conserved. Teach them about the plants that grow there, tell them the stories surrounding the area's historical significance, show them those waterfalls. Help people fall in love with an area; because people who love our landscapes will want to protect them.

The trips are educational, beginner-friendly, half-day experiences designed to showcase the very best of Chattanooga's outdoor spaces. Head guide and Adventures Director Crisler Torrence will make you feel right at home with his easy-going demeanor, and has spent the better part of his life leading commercial trips across the country.