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Friday, October 30, 2026Oct 30

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Target increasing its starting wage range to as much as $24 per hour

FILE - In this Aug. 4, 2020 file photo, shoppers take purchases to their vehicle in the parking lot of a Target store in Marlborough, Mass. Target's strong sales streak extended through the holiday season, as shoppers snapped up everything from clothing to home goods during the pandemic. The Minneapolis company reported Wednesday, Jan. 13, 2021, that its online sales surged 102% for the November and December period. (AP Photo/Bill Sikes)
FILE - In this Aug. 4, 2020 file photo, shoppers take purchases to their vehicle in the parking lot of a Target store in Marlborough, Mass. Target's strong sales streak extended through the holiday season, as shoppers snapped up everything from clothing to home goods during the pandemic. The Minneapolis company reported Wednesday, Jan. 13, 2021, that its online sales surged 102% for the November and December period. (AP Photo/Bill Sikes) FILE - In this Aug. 4, 2020 file photo, shoppers take purchases to their vehicle in the parking lot of a Target store in Marlborough, Mass. Target's strong sales streak extended through the holiday season, as shoppers snapped up everything from clothing to home goods during the pandemic. The Minneapolis company reported Wednesday, Jan. 13, 2021, that its online sales surged 102% for the November and December period. (AP Photo/Bill Sikes)

Target employees, from red-shirted store associates to those working at sortation centers and other supply chain facilities, may soon earn as much as $24 an hour when they start work.

Depending on job position and market, Target will offer $15 to $24 an hour to workers, the company announced Monday.

The retailer’s pay structure drew national attention several years ago when it became one of the first retailers to signal it would lift starting wages to the $15 hourly level that labor activists for years considered an important threshold. Target is now contending with greater competition for workers and the effect that inflation is having on them.

Target said it would also expand its full health care benefits to more workers and reduce the waiting time for new employees to be eligible for benefits.

Target said the changes are part of a $300 million investment in its team in the year ahead matching the employee investments it made at the start of the pandemic.