“Give, but Give Wisely” – that’s the advice your Better Business Bureau offers to encourage donors to do your research before you decide which charities to support. Both locally and nationally, the Better Business Bureau evaluates charities against 20 standards for charity accountability to help donors identify those organizations that match best with your contribution goals. At the national level, evaluations are conducted by the Better Business Bureau Wise Giving Alliance.
Sadly, especially in times when people are in great need, unscrupulous individuals can create bogus appeals that are well designed to tug at our hearts. The current crisis in Ukraine is no exception, and the Better Business Bureau remains on alert for questionable pleas for support.
In the meantime, Better Business Bureau Wise Giving Alliance President H. Art Taylor has shared the following tips and national organizations to consider for donors who want to help:
“As the Russian invasion of Ukraine has begun, concerns grow about current and potential emergency needs of the Ukraine people. Generous donors want to help by supporting charities that are raising funds for assistance. [Better Business Bureau] Wise Giving Alliance offers the following tips for donors to consider along with a list of [Better Business Bureau] accredited charities that have announced Ukraine-related activities or plans on their websites.
We certainly encourage generosity to help the people in Ukraine but caution donors to avoid questionable appeals by keeping the following tips in mind: