One year ago, GoDog Chattanooga opened its doors as an all-encompassing dog grooming, boarding and day care campus. This fall, as the business celebrates its one-year anniversary, the canine care center is unveiling a new 8,000 square-foot outdoor play yard complete with a covered patio and bar area.
The grand opening is set for Saturday, coinciding with the Tennessee vs. Alabama college football game, which will be aired on big screens. There will be free hot dogs, dog swag vendors and massages — and those canines sporting a jersey can earn a complimentary beer for their human companions.
For its regular menu, GoDog is partnering with local breweries to offer a rotating craft brew menu. First up is “Off-Leash Lager,” specially crafted by Naked River Brewing. Alimentary Café will provide small snack plates. Coffee drinkers can enjoy local blends from New Wave Coffee Roasters (connected with BeCaffeinated). And eventually, GoDog plans on adding some “killer dogs” — gourmet hot dogs with an assortment of toppings.
“When people pick their dogs up, the dogs are so happy to see them. … Now, they can just head over to the bar and let their dogs get their ‘zoomies’ out — let them run around before they go home,” GoDog’s Hospitality Manager Bill Reed said.







