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Saturday, November 14, 2026Nov 14

Volkswagen begins assembling Atlas Cross Sport SUV in Chattanooga

Rendering by Volkswagen of America / The Volkswagen Atlas Cross Sport SUV is another part of the German automaker's SUV offensive in America.
Rendering by Volkswagen of America / The Volkswagen Atlas Cross Sport SUV is another part of the German automaker's SUV offensive in America.

As we look at the Cross Sport, it will probably lean a little bit more prefamily or postfamily.

Volkswagen’s Chattanooga plant has hit the start button to initially assemble its newest product, the five-seat Atlas Cross Sport SUV, but don’t expect to see the vehicle in dealerships just yet.

The plant that employs about 3,800 people is in the so-called “pre-series phase” where workers make vehicles but continue to adjust and improve the product, said Amanda Plecas, the factory’s head of communications.

She said the actual production launch at the plant for the new SUV will take place later this year.

Antonio Pinto, Volkswagen Chattanooga’s chief executive, said this month that the vehicles which customers can buy will start appearing in dealerships early in 2020.