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Thursday, October 29, 2026Oct 29

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Chattanooga Lookouts announce major sponsors with named stadium venues

Staff Photo by Robin Rudd / Jason Freier, Managing Owner of the Chattanooga Lookouts, and Rick McKenney, CEO of Unum, have their photo taken. McKenney was presented a home plate plaque. The Chattanooga Lookouts held the first official event ever at Erlanger Park: the Founding Partners Event, which announced several new long-term partnerships between the Lookouts and local institutions and employers. The event took place on Nov. 14, 2025.
Staff Photo by Robin Rudd / Jason Freier, Managing Owner of the Chattanooga Lookouts, and Rick McKenney, CEO of Unum, have their photo taken. McKenney was presented a home plate plaque. The Chattanooga Lookouts held the first official event ever at Erlanger Park: the Founding Partners Event, which announced several new long-term partnerships between the Lookouts and local institutions and employers. The event took place on Nov. 14, 2025. Staff Photo by Robin Rudd / Jason Freier, Managing Owner of the Chattanooga Lookouts, and Rick McKenney, CEO of Unum, have their photo taken. McKenney was presented a home plate plaque. The Chattanooga Lookouts held the first official event ever at Erlanger Park: the Founding Partners Event, which announced several new long-term partnerships between the Lookouts and local institutions and employers. The event took place on Nov. 14, 2025.

The Chattanooga Lookouts unveiled five major sponsors for the team’s new $115 million stadium under construction off South Broad Street, and each sponsor will have its name on a venue at the ballpark.

Team officials said the announcement of the “founding partners” on Friday was the first official event at Erlanger Park, named for Erlanger Health, the local hospital system and the city’s largest employer. The stadium is set to open April 14 as the minor league baseball team moves from AT&T Field, its home since 2000.

Lookouts leaders were joined by executives at the pattern shop, a former foundry building from 1936 that will be the largest multi-use event space at the stadium. The pattern shop will bear the name of Coca-Cola, one of the founding sponsors.

(READ MORE: Lookouts stadium takes shape as year-round event space)

The other four sponsors are FirstBank, Kubota of Chattanooga, Rock City Enterprises and Unum. Several of the companies sponsored the Lookouts at AT&T Field.