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Lyft to locate in Nashville, hire 380 workers for customer center

FILE - In this March 12, 2014 file photo, Katie Baranyuk gets out of a car driven by Dara Jenkins, a driver for the ride-sharing service Lyft, after getting a ride to downtown Seattle. The Labor Department on Wednesday, July 15, 2015 issued new guidance intended to help companies answer whether a worker is an employee or a contractor. The issue has taken on greater urgency with the growth of sharing-economy firms such as Lyft, Uber and TaskRabbit, which increasingly rely on independent workers, often for short-term projects. (AP Photo/Ted S. Warren, File)
FILE - In this March 12, 2014 file photo, Katie Baranyuk gets out of a car driven by Dara Jenkins, a driver for the ride-sharing service Lyft, after getting a ride to downtown Seattle. The Labor Department on Wednesday, July 15, 2015 issued new guidance intended to help companies answer whether a worker is an employee or a contractor. The issue has taken on greater urgency with the growth of sharing-economy firms such as Lyft, Uber and TaskRabbit, which increasingly rely on independent workers, often for short-term projects. (AP Photo/Ted S. Warren, File)

By Dave Flessner 2 min read

Lyft, the San Francisco-based mobile app and transportation company, announced today it will locate its customer experience operations in Nashville.

The shared riding service, the chief rival to Uber, will invest $51 million and create 380 new jobs. Lyft’s new facility will be housed in the historic Sash & Door building in downtown Nashville and will support drivers and passengers with timely answers to their questions.

According to TechCrunch, which brok the story of the Nashville investment over the weekend, Lyft’s customer service team currently has 20 people in California who have been asked to relocate to Tennessee.

With more than 1 million rides per week, Lyft has become the fastest-growing transportation app in the United States and is the only ridesharing service with a 24/7 critical response line.

“On top of the incredible statewide leadership and support of innovation, Nashville is a city whose welcoming, creative culture and values mirror our own,” Lyft’s chief operating officer, Rex Tibbens, said in a statement today. “Our history in Nashville coupled with our admiration for the community is why we’re so excited to make downtown Nashville the home of our newest Lyft office, and will be investing in our growth there for years to come.”