Edge
The latest Edge coverage from the Chattanooga Times Free Press, part of our Business section.
More in Edge, page 8
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ChatGPT prompting 101: How to get better AI results
Three years ago, ChatGPT changed the world when it launched its artificial intelligence (AI) chat interface, and now anyone can ask it to create blogs, analyze their emotions or diagnose their rashes. It has been seen as a technology that could displace Google and replace entire generations of jobs.

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Too big to fail again: Why tech is reliving its worst mistakes
For the past two decades, our country's high-profile entrepreneurs have been busy spinning utopian visions of the future, so it's surprising to see a recent trend of people looking backward: All the talk about the dot-com bubble, for instance, or Nvidia's memo explicitly stating it's not Enron (the company that, in 2001, lost more than $60 billion in value and filed for bankruptcy due to accounting fraud).

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7 common HR mistakes entrepreneurs make in their early years
Launching a business is exciting, but overlooking human resources (HR) basics can lead to costly problems for ambitious entrepreneurs. In the beginning, many small businesses focus on building operations and growing sales, only to discover the hard way that avoidable HR mistakes can have costly legal, financial, and even cultural consequences. Here are the most common HR mistakes and how entrepreneurs can avoid them.

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Reviving Westside: Former Chattanooga auto hub ready for new beginnings
A tract on downtown Chattanooga's Westside that for decades was home to an auto dealership is for sale and could be the future site of a large apartment complex or mixed-use development.

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EDGE On the Move: Meet 11 of the latest hirings and promotions in the Chattanooga business community
Cheryl Montgomery

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EDGE Networking: Legal Aid of Tennessee celebrates 60 years
Legal Aid of Tennessee celebrated 60 years of pro bono work, volunteer service, client impact and community the Chattanooga community this fall. Festivities were held at the Chattanooga Whiskey Hall. Gearhiser, Peters, Elliott and Cannon took home the honor of being named the 2025 Pro Bono Firm of the Year.

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EDGE Networking: Changemakers costume party benefits community
Costumes, cocktails and community change were in vogue at the Chattanooga Changemakers "Spooktacular" event held in October at the Kinley Hotel. The costume party raised support for Families in Transition, a Hamilton County Schools program serving unhoused students. Admission came in the form of high-need donations, such as feminine hygiene products and grab-and-go breakfast items.

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Chattanooga Airport social media specialist Anna Hobbs boosts online engagement
Since 27-year-old Anna Hobbs took over social media for the Chattanooga Airport last year, traffic to its online accounts has spiked.

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Making a splash: Pediatric dentists, sisters Webb, Cole own and run Splash Smiles
Dentists typically deal with issues like bridges, crowns and gum disease in their adult patients, but it's a different story at Splash Smiles, where Drs. Beth Webb and Jennifer Cole treat pediatric patients.

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Nashville-based Studio Bank brings its boutique, creator-focused model to Chattanooga
Aaron Dorn had something very specific in mind when he decided in 2018 to call his new business Studio Bank.
