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Thursday, October 29, 2026Oct 29

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Balancing Work & Play: Brad Cobb

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photo Brad Cobb, President of Bowers Automotive Group

For a guy who makes his living in the car world, Brad Cobb is all business when it comes to riding bikes. While most people flinch at the idea of spending eight straight hours in a car, Cobb gladly puts that time into his bike races-twisting and climbing along mountain trails. He says he knew he had a pedaling problem when his wife once asked why he was only going riding for six hours one Saturday.

Cobb just returned from a 100-mile mountain bike race in Virginia where he placed 33rd out of about 460 racers in the open men’s division and 38th overall from a field of almost 700.

Q and A

How and when did you get started in cycling?

I started road biking in 1999 after I tore my knee up in a skiing accident and started rehabbing on a bike. I bought my first mountain bike around 2006, an old Schwinn Homegrown…and yes..I still have it.

How long have you raced competitively and what are your top finishes?