Jim Weigert, left, vice president and general manager for Comcast Chattanooga, has partnered with Verizon Wireless district manager Kelly Parks to offer a mix of wired and wireless services to Chattanooga area customers.A surprise awaits Verizon Wireless customers on their next visit to a retail location.
Verizon employees have begun to sell Comcast products and services, and will offer a gift card worth up to $300 for new sign-ups to either Comcast or Verizon.
The new spirit of cooperation between the two former competitors, both of which have fiercely advertised against each other in the past, stems from a joint venture between Verizon’s wireless division and a number of national cable companies.
Verizon in late 2011 bought bandwidth from a handful of major cable interests – including Comcast – in return for joint marketing of television, phone and data services among Verizon and other cable providers.
The current deal is open only to new customers of either Comcast or Verizon.