Starting small: Clinton goes for low-key events, fundraising

DES MOINES, Iowa — Hillary Rodham Clinton will begin raising money to pay for her second bid for the White House the same way she plans to start campaigning: small.

Forgoing the celebrity-studded fundraisers that marked her husband’s presidency, as well as the high-dollar private events put on this year by former Florida Gov. Jeb Bush, Clinton’s initial appeals for money will be for small-dollar donations collected over the Internet.

It’s the same start-small strategy that she’s taking with her first campaign events, deliberately passing on the supporter-packed rallies of her early GOP rivals for “retail” events in two Iowa towns of a few thousand people. Not on her agenda is an immediate trip to raise money in the Democratic hotspots for campaign cash of New York, Hollywood and Silicon Valley.