Hundreds of millions of people will see Hardwick Clothes menswear on TV during this year’s summer Olympic Games.
Officials with NBC Olympics, a division of the NBC Sports Group, are announcing today the Cleveland-based suit maker will provide wardrobes for on-air broadcast talent during the two-week international athletic competition taking place in Rio de Janeiro, Brazil, in August.
Hardwick provides its clothing at no cost to NBC, and in return will receive credit at the end of broadcasts.
Amy Acton, NBC Olympics’ stylist, said Wednesday the talent at Hardwick and the company’s up-and-comer status in the American tailor-made industry led her to choose them for the job.
“I try to look for brands who think it would be a good fit, and who would appreciate the chance and who would make the most of it,” she said.