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Greeson: Back to school means we need to get back to what’s important

By Jay Greeson 3 min read

Back to school.

That’s where Hamilton County students are headed this morning.

Back to school.

For businesses, the “back-to-school” tag generates as much across-the-board buying as anything this side of Santa Claus coming to town.

photo Jay Greeson

According to national reports, back-to-school shopping topped the $75 billion mark this year – a figure that seems to show we care more about what our students wear than just about anything else.