BOSTON (AP) – Two of the most well-known names in vacuum cleaners have ended a two-year legal battle over just how much their products suck.
Dyson, the British technology company known for its upscale vacuums, and SharkNinja Operating LLC, a Massachusetts-based company known for its infomercials and lower-priced vacuums, had sued each other over advertising campaigns in which they claimed their vacuums had significantly more suction or were better at deep-cleaning. Each company accused the other of violating state and federal laws through false and misleading advertising.
A trial was set to begin Monday in federal court in Boston, but late Thursday, the companies filed a notice in court saying both sides had agreed to dismiss their claims. Both companies agreed to pay their own legal fees and costs.
The companies and their lawyers declined to comment on the lawsuits or the decision to withdraw them just before trial.
The battle began after Dyson launched an advertising campaign in 2013, claiming that some of its vacuums had “twice the suction power of any other vacuum” on the market.