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Tuesday, November 10, 2026Nov 10

Trump’s new message guru wants ‘a more positive mojo’

Incoming White House communications director Anthony Scaramucci, right, blowing a kiss after answering questions during the press briefing in the Brady Press Briefing room of the White House in Washington, Friday, July 21, 2017. (AP Photo/Pablo Martinez Monsivais)
Incoming White House communications director Anthony Scaramucci, right, blowing a kiss after answering questions during the press briefing in the Brady Press Briefing room of the White House in Washington, Friday, July 21, 2017. (AP Photo/Pablo Martinez Monsivais) Incoming White House communications director Anthony Scaramucci, right, blowing a kiss after answering questions during the press briefing in the Brady Press Briefing room of the White House in Washington, Friday, July 21, 2017. (AP Photo/Pablo Martinez Monsivais)

WASHINGTON (AP) – President Donald Trump’s new communications adviser says it’s time to hit the “reset button.”

Appearing on Fox News Sunday, Wall Street financier Anthony Scaramucci pledged to begin “an era of a new good feeling” and said he hopes to “create a more positive mojo.” He also promised to crack down on information leaks and pledged to better focus the message coming from the White House.

To that end, Scaramucci suggested changes to come, noting: “I have in my pocket a radio studio, a television studio, and a movie studio. The entire world has changed; we need to rethink the way we’re delivering our information.”

Trump announced Friday that Scaramucci – a polished television commentator and Harvard Law graduate – would take over the administration’s top messaging job. The appointment came as the president contends with sinking approval ratings and struggles to advance his legislative agenda. The president has also been frustrated with the attention devoted to investigations of allegations of his election campaign’s connections to Russia.

White House Press Secretary Sean Spicer abruptly resigned in protest over Scaramucci’s appointment. He will be replaced by his former deputy Sarah Huckabee Sanders.