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Tuesday, November 10, 2026Nov 10

Alabama city rejects ‘A little different’ as slogan

Pickwick Lake off the Tennessee River offers a great place to catch some bass or just take in Alabama's natural beauty. (Photo courtesy of Colbert County Tourism)
Pickwick Lake off the Tennessee River offers a great place to catch some bass or just take in Alabama's natural beauty. (Photo courtesy of Colbert County Tourism) Pickwick Lake off the Tennessee River offers a great place to catch some bass or just take in Alabama's natural beauty. (Photo courtesy of Colbert County Tourism)

DECATUR, Ala. (AP) — Decatur, Alabama, is looking for a new slogan, and it won’t be “A little different.”

The north Alabama city of 55,000 people is trying to come up with a new branding tagline, and a Birmingham-based consulting firm suggested it use “A little different.”

City leaders liked the idea. Council member Kristi Hill says it seemed modern.

But the Decatur Daily reports the public reaction was so negative that leaders voted Monday for the company to try again.

Hill says the town isn’t ready for something as edgy as “A little different.”