Consumers pass seven chain pharmacies to get to Longley’s Pharmacy in Rossville, an independent mom-and-pop business that has been around since 1956.
“We try our best to be nice to our customers and realize our customers make our living for us,” said owner and pharmacist Jerry Grimmitt. “We treat them right. If you walk in here and we tell you something, it’s going to happen.”
Longley’s Pharmacy pharmacists Amanda Stubblefield and owner Jerry Grimmitt say the key to the 56-year-old business’ success is customer service.He said the pharmacy has been fortunate to survive the onslaught of drugstore chains. He credits fair prices and, maybe most importantly, premium customer service for keeping customers returning.
One of the most recent additions is a drive-thru window, an idea that Grimmitt had for 10 years, he said. He estimates that 40 percent of his customers currently use the window for their pharmaceutical needs.
Being a small, independent business, Longley’s delivers a better and more personalized service, greater expertise and a direct line for questions and concerns, said Grimmitt.