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Retailer ASOS to spend $100M to automate Georgia warehouse

Business development to success and growing growth concept. Businessman pointing arrow graph corporate future growth plan business tile expansion tile / Getty Images
Business development to success and growing growth concept. Businessman pointing arrow graph corporate future growth plan business tile expansion tile / Getty Images Business development to success and growing growth concept. Businessman pointing arrow graph corporate future growth plan business tile expansion tile / Getty Images

By Associated Press 2 min read

UNION CITY, Ga. (AP) — British online fashion and beauty retailer ASOS is investing $100 million to automate its warehouse in Union City, south of Atlanta.

The publicly held company, which has 1,000 employees, announced its plans recently. ASOS initially invested more than $40 million in the warehouse which opened in 2018, saying it would grow to 1,600 workers.

The company said it would create an unspecified number of new engineering and software development jobs.

ASOS CEO Nick Beighton said the work would “streamline” the warehouse, which ASOS relies on to distribute products across the United States.

Spokesperson Ellen Freeth said work including automation, robotics and expansion of storage capacity will begin this month, saying the overhaul “will let us do more business in the U.S. and do it more efficiently.” Freeth didn’t say how much a typical ASOS worker makes, saying salaries vary.