Meet the Ambassadors
On Feb. 11, Outdoor Chattanooga and the Office of Multicultural Affairs are hosting an event to officially kick off the Outdoor Ambassadors program. The event begins at 5:30 p.m. at Soldiers and Sailors Memorial Auditorium. There, the 10 ambassadors will be introduced to the public, followed by a screening of The American Ascent, a 2014 documentary that chronicles the first African-American expedition to climb North America’s highest peak, Denali. The event is free to the public.
Today, more than 318 million people live in the United States: 63 percent Caucasian; 17 percent Hispanic; and 12 percent African-American. By 2050, the U.S. population is expected to grow by 100 million. Hispanic and mixed-race communities are expected to triple. Whites will become a minority.
And how, one might ask, is that relevant to an outdoor magazine?
Here is the long answer.In 2014, The Outdoor Foundation concluded a six-year study that tracked Americans’ participation in outdoor recreation. It found that 48 percent, or 141 million Americans, partook in at least one outdoor activity in 2014 – jogging, camping, birdwatching, skateboarding, etc. Seventy percent of those participants between the ages of 6 and 24 were Caucasian while only 10 percent were Latino and another 10 percent were African-American.
Indeed, the lack of diversity in outdoor recreation is stark, causing some environmentalists to worry who will protect open spaces in the future.