Buyer tip
When looking for a home, don’t focus on features like house color or other aesthetics, because those are easy to update. “Try to see the house as a blank slate,” Bettis said. “Focus on the structure itself. Don’t worry about furniture or style of decorating.”
New Ooltewah-based realty company 35 South Real Estate and Design doesn’t just want to sell you a home, the Realtors there want to help you customize it to match your HGTV and Pinterest fantasies.
Founded by four friends, 35 South opened its Apison Pike office doors just over a month ago.
“It didn’t really start intentionally,” affiliate broker and proprietor Rachel Bettis said of the group’s start. “It just started with one person at a time starting to train the next and we just all worked really well together. In an industry where everyone really works for themselves, it’s nice to have this partnership.”
The group started with Kay Witt, whom the group calls their “matriarch.”