Nearly five years after moving to Chattanooga from Baton Rouge, Louisiana, where he earned his law degree and initially practiced law, Chris Cummings returned to the Bayou State last week and earned the top prize for a business startup during Baton Rouge Entrepreneurship Week (BREW).
Cummings’ Pass It Down business, which has evolved into a digital biography and recording service for museums, libraries, sports teams and even cities, won $100,000 of capital during the BREW pitch contest Friday night. A 3-judge panel recognized Pass it Down as the most promising of the four startup businesses that pitched their ideas as the finalists picked from among 44 initial entries.
“This was a tremendous win for us and gives us a lot of momentum as we try to raise $450,000 of additional capital to propel us into the future,” Cummings said Monday. “It’s a huge step along the way and we’ve already received immense interest from people coming into our next round of funding because of this win.”
With the additional funding, Cummings said his 4-year-old company is poised to take its offerings nationwide. The company began focused on preserving memories of family members and friends through video, text, audio, photo or handwritten responses to story prompts. But Cummings has pivoted the business toward using his digital storytelling technology for collecting, preserving and retelling stories for libraries, museums, sports teams and others.
The extra equity will help the company open a sales office in Baton Rouge, in addition to its other offices in Chattanooga and in Austin, Texas.
