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Saturday, November 14, 2026Nov 14

Japan’s Honda, Sony joining forces on new electric vehicle

Sony Group Corp.'s Chief Executive Kenichiro Yoshida, left, and Honda Motor Co.'s Chief Executive Toshihiro Mibe, right, shake hands at a press conference in Tokyo Friday, March 4, 2022. Two big names in Japanese electronics and autos are joining forces to produce an electric vehicle together. Sony Group Corp. and Honda Motor Co. agreed to set up a joint venture this year to start selling an electric vehicle by 2025, both sides said Friday. (Jun Hirata/Kyodo News via AP)
Sony Group Corp.'s Chief Executive Kenichiro Yoshida, left, and Honda Motor Co.'s Chief Executive Toshihiro Mibe, right, shake hands at a press conference in Tokyo Friday, March 4, 2022. Two big names in Japanese electronics and autos are joining forces to produce an electric vehicle together. Sony Group Corp. and Honda Motor Co. agreed to set up a joint venture this year to start selling an electric vehicle by 2025, both sides said Friday. (Jun Hirata/Kyodo News via AP)

TOKYO (AP) – Two big names in Japanese electronics and autos are joining forces to produce an electric vehicle together.

Sony Group Corp. and Honda Motor Co. agreed to set up a joint venture this year to start selling an electric vehicle by 2025, both sides said Friday.

The plan is to bring together Honda’s expertise in mobility development, technology and sales with Sony’s imaging, telecommunication, network and entertainment expertise.

A union of traditionally different manufacturing businesses is uncommon for Japan. But it makes sense in the age of electric vehicles, which lack gasoline-powered engines and have complicated electronics.

All the world’s automakers have been developing zero-emissions electric vehicles, as concerns grow about pollution and climate change. But they face tough competition from relative newcomers like Tesla.