Ultimately, 2010 will be remembered as the year movie companies went all-in on 3-D films, according to Jeremy Devine, vice president of Rave Motion Pictures.
Whether fans are as sold is still to be seen, he said.
"Just the number of (3-D equipment) installs, which quadrupled, tells us that anyone who was on the sidelines got off the sidelines and did their 3-D installs," Devine said.
"There is no ambiguity in the industry. There might be in the public, but I can tell you within the industry, no one is remaining on the sidelines. (Last year) was the year that the early adopters were joined by everybody else."
He said there are 33 3-D films scheduled to be released in 2011. That is up from just a handful a couple of years ago.
"In those 33, there is a complete cross-section of majors, midmajor and even a few independents," Devine said.
While the film industry might be committed to making more 3-D films, this is a still a transitional period, he said.
"It has proven to be popular. Not only do people like it, but studios have identified it as a way to raise the price point," he said. "I do think 33 is too many, however."
Pat Landry, 59, is an educator and an avid film buff. He's not sold on 3-D.
"I haven't actually seen very many because the films I like don't tend to lend themselves to 3-D," Landry said. "I did see the last Harry Potter movie in Atlanta on the biggest screen I've ever seen, and I did like that, but I didn't wear glasses."
Soraya Elasmar, assistant manager at the East Ridge 18, said fan interest there for 3-D films seems dependent on the movie. "Tron" did very well, she said.
"Typically, the ones that are more the comic-book types with lots of action do better. Sometimes it seems they put 3-D into something that doesn't really need it."
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