FILE- In this Feb. 14, 2013, photo, a McDonald's breakfast is arranged for an illustration at a McDonald's restaurant in New York. McDonald’s says its breakfast menu will be available all day starting Oct. 6, 2015. (AP Photo/Mark Lennihan, File) The 50 McDonald's restaurants operating in the Chattanooga area will begin selling breakfasts all day next Tuesday as the world's biggest fast-food restaurant chain tries to capitalize on the growing appeal of its popular breakfast offerings.
McDonald's said the all-day breakfast has been the No. 1 request from its customers. In just the past year, more than 120,000 people tweeted McDonald's asking for breakfast throughout the day.
Currently, McDonald's quits selling its breakfast menu after 10:30 a.m.
"We are excited to offer All Day Breakfast to our customers," Chattanooga McDonald's Owner Operator Anne Holland said today in a statement. "Since the announcement of the national launch on Oct. 6, we've been getting phone calls almost daily asking if it is here yet. Our customers have told us they love McDonald's breakfast, and we are excited to serve their breakfast favorites all day in our restaurants."
The Chattanooga-area restaurants will be serving biscuit breakfast sandwiches (McMuffins are not available at this time), hotcakes, oatmeal and other favorites all day.
McDonald's is extending its breakfast hours as other quick-serve chains like Taco Bell, Subway and Burger King are adding breakfast menus.
Unlike most daily meals in the fast-food segment, breakfast sales are still growing, having risen by an average of 4.8 percent per year between 2007 and 2012 to reach $31.7 billion in 2012, the most recent year for which total figures are available.