New 5-story apartment complex opens on Chattanooga's North Shore

New 5-story apartment complex opens on Chattanooga's North Shore

April 11th, 2018 by Dave Flessner in Business Around the Region

10/North Apartments rendering.

Photo by Contributed Photo /Times Free Press.

Residents have begun moving into the biggest new apartment complex on the North Shore as construction crews prepare the first floor of the five-story complex for more commercial development.

Vision Hospitality Group Inc., the Chattanooga-based hotel development firm that has built or begun work on 44 hotels across the Southeast, opened its first apartment complex this week next to Renaissance Park at the corner of Cherokee Boulevard and Manufacturers Road.

The 84-unit apartment complex, known as the 10/North Apartments, is pet friendly and offers studio apartments with monthly rental rates of $1,000 to $1,100, one-bedroom units renting between $1,255 and $1,355 a month and two-bedroom units renting from $1,715 to $1,810 a month.

Each apartment is equipped with modern décor and appliances and include a bike storage and repair facility and indoor pet washing station.

"This is the first multi-family mixed use development in our portfolio, and we are glad to open the complex in our hometown of Chattanooga," said Mitch Patel, president of Vision Hospitality. "We hope the residents enjoy the convenient location and amenities."

Managed by Lincoln Property Company, the apartments are located near the Tennessee River and the Walnut Street pedestrian bridge, along with the eclectic shops and restaurants on Chattanooga's growing North Shore commercial district.

The apartments, which include parking in the adjacent CARTA lot, are on four floors above a first floor complex that includes 12,000 square feet of commercial space. So far, Pasha Salon and Vision's Starbucks have leased space and Vision Hospitality is negotiating or looking for other tenants to fill the rest of the first floor.

Starbucks plans to open later this spring with a retail location on the East wing of the building with patio seating, locally inspired roasts and philanthropic programs to help set the coffeehouse apart.

The new apartments are among 16 developments in the Vision Hospitality pipeline across the United States.

Contact Dave Flessner at or at 757-6340.